Create a Profitable Online Store
Steve Chou's e-commerce course, running since 2007 — 120+ video tutorials on building a store or selling on Amazon, with published (not cherry-picked) student outcome data.
Overview
Steve Chou has run the MyWifeQuitHerJob blog and podcast since 2007, giving him one of the longest continuous track records of any e-commerce educator — that tenure, plus published (not cherry-picked) survey data on student outcomes, is what separates this from a no-track-record dropshipping guru course. The course includes over 120 video tutorials (60+ hours), nine PDF modules, weekly live office hours, and lifetime access, covering both building your own store and selling on Amazon. It's priced at $4,999 one-time with a standard 30-day refund window. The honest criticism, and it's consistent across independent reviews: at nearly $5,000, some students — particularly on Reddit — find the content more basic than the price implies, and the 3.7/5 Trustpilot average reflects a genuinely mixed reception rather than universal praise. Chou's own published outcome data is unusually transparent for the niche (56% of committed year-one students hit four figures/month; 9% exceed $50K/month), but that same data also shows a meaningful share of students who stick with it for a year still don't reach four figures/month — worth factoring into the price-to-outcome calculation before buying.
What's included
- 120+ video tutorials (60+ hours)
- 9 PDF course modules
- Weekly live office hours and webinars
- Lifetime access
- Amazon and independent-store strategies
Pros
- Founder has an unusually long, real track record (MyWifeQuitHerJob since 2007)
- Publishes actual student outcome survey data instead of cherry-picked testimonials
- Weekly live office hours provide ongoing access to the instructor, not just static video
- 30-day refund policy and lifetime access to course materials
Cons
- Most expensive course in this batch's e-commerce niche at $4,999
- Mixed reviews — 3.7/5 on Trustpilot, and some Reddit reviewers call the content basic for the price
- Published outcome data also shows many committed students don't reach four figures/month even after a year
- Less community-driven than eComFuel; primarily self-paced video plus periodic live calls
Frequently asked questions
Quick info
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